
CONNECTING OUR COMMUNITY WITH LESSONS IN SUSTAINABILITY IN FOOTBALL AT NIKE TOWN LONDON
Event Production
Creative Strategy
We teamed up with Nike London to run a two day workshop in their Oxford Street store that connected creativity, football & sustainability.

We were brought in to help creatively address a sustainability issue for the store. Each year, faulty shirts (or shirts with misspelled names on the back!) end up going to landfill. They approached us to run a creative workshop, showcasing how these could be transformed into something with a new lease of life.
We bought a West London-based Dani Draws to help facilitate an upholstery session where faulty shirts were turned into makeup pouches.
We tapped into our FAN NETWORK to bring together creatives for the project who had experience in sewing, and managed a two-day workshop in Niketown Oxford Street that saw us welcome 200 + people to the session and create something bespoke and totally sustainable.






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