Hosting European Influencers
in Bilbao for the Women’s
Champions League Final with Amazon

Influencer management

To celebrate the Women’s UEFA Champions League final, Amazon approached us to design an influencer experience for European creators across the weekend.
Amazon, Bilbao, Influencer

We bought in creators from Germany, France and Spain to enjoy the pinnacle of women’s football in Bilbao. We planned an action packed itinerary of events, including a welcome dinner and rooftop drinks, as well as a trip to the sold out House of We Play Strong.

Bringing together This Fan Girls platform with the influencers meant we were able to effectively reach a total audience of 120k+ followers, and we seamlessly centred Amazon in the social output from the weekend through product placement and tagging of retrospective European Amazon accounts.

We were delighted to have this opportunity to confidently add an additional service of influencer management to our credentials.